I used to by Gigabyte almost exclusively, avoided some other brands, because I got used to their BIOS and kinda knew what to expect. The board that I just had for maybe 2yrs now just went dead one morning. This isn't the first that gave up on me, the board before I got this died also and only worked for about 2 years. Meanwhile I aquired another board that I didn't use first (asrock), because it has a lot of limitations including lacking enough USB 3.0 connections and being a microATX, everything used to be jammed in, forget about nice cable wiring management, because of the awkward placements of the connections. At the end, the microatx board that I wasn't really a fan of survived 2 gigabyte boards already, which both featured far more extendability and features.