News Intel Arc A770 Embargo Rumors Point to Early October Launch

Intel can try to hype this out, but I feel that hype have fizzled out a few months back after many delays. Releasing this alongside Nvidia's RTX 4090 launch is not going to help either.
 
Intel can try to hype this out, but I feel that hype have fizzled out a few months back after many delays. Releasing this alongside Nvidia's RTX 4090 launch is not going to help either.
Not sure why someone looking for an RTX 3060-type card would give a hoot about the 4090, honestly. And afaik the launch date for the 4060 is still tbd.
 
The smartest thing to do would have been to just not say anything. Nothing. Not a peep.

Then when they're finally ready and Intel has a warehouse full of the things ready to go THEN announce "oh by the way we're making discrete GPUs now. They should be in store shelves TODAY!". That would have been a smash-hit "oh wow" moment. Instead we get this slow dribble of disappointment stretched out over 2 years.
 
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Gotten into the hands of reviewers at least. There is a youtube video by Marques Brownlee where he does a full build with the A770. Only shows one game being played, so I think there are still limits on what they can show off.
 
The smartest thing to do would have been to just not say anything. Nothing. Not a peep.

Then when they're finally ready and Intel has a warehouse full of the things ready to go THEN announce "oh by the way we're making discrete GPUs now. They should be in store shelves TODAY!". That would have been a smash-hit "oh wow" moment. Instead we get this slow dribble of disappointment stretched out over 2 years.
That would be a great way to release a GPU with no decent support from any games until months to years post-launch. There's far more than just the bare minimum graphics API compliance involved in getting software to run well on a GPU. Particularly for things like DX12 and Vulcan which are low-level APIs and require the game developer to implement things per-architecture (unlike DX-11 where work was more driver-side).
 
That would be a great way to release a GPU with no decent support from any games until months to years post-launch. There's far more than just the bare minimum graphics API compliance involved in getting software to run well on a GPU. Particularly for things like DX12 and Vulcan which are low-level APIs and require the game developer to implement things per-architecture (unlike DX-11 where work was more driver-side).

You can still work with game developers (which Intel does all the time anyways) without making a major public announcement that your cards are coming out. We didn't need 2 years of Raja posting die pics. That doesn't mean there would be 0 support.