i mean do you not expect a CEO to say the company is doing good? not likes he's gonna come out and be like ¨uhh once zen 4 comes out were screwed¨
You really need to be said the obvious? Did you not see the obvious?
The obvious is that, no, no one expects them to say "we will be beaten", but then again everyone with a grain of common sense does not expect that a CEO of such a high level to act smug, arrogant and ignorant of their competition, which just gave them a beating a year ago and make loud mouth claims of such amazing wins in the future like he did.
It's a big difference between how he speaks and acts and how common sense dictates. We did not see this from Lisa Su, yet she beat intel, so she should be justified to do it, theoretically.
It's better to win with decency, than predict the future, fail and lose while being ridiculed. You don't get respect or recognition by patting yourself on the back before it's done, you get the opposite.
Do you get it now? It's the attitude, the tone, the ignorance, the arrogance and the lack of common sense.
Like I said in my other post, they just set themselves for an even bigger fall if they fail, than it would have normally been, because of those big words... the mockery will be extreme.