The non-english characters appear to be chinese. Is that your native language setting / have any chinese software installed?
As COLGeek indicates above, running Malware bytes may be helpful,
A good antivirus is helpful, but installed prior to a possible infection is more helpful.
Microsoft Sysinternals AutoRuns can help you check some of the startup entries /autorun entries that MSConfig does not typically show.
Are the icons actual folders on the desktop, or are they shortcuts? Where do these point to if you query the properties?