News Nvidia's RTX 40 Series GPUs land shockingly near MSRP pricing - Here's all the models we can find so far

[Admin]

Nvidia's upcoming RTX 40 Super series GPUs are emerging on retail websites. We've found lots of them and the prices are shockingly acceptable.

Nvidia's RTX 40 Series GPUs land shockingly near MSRP pricing - Here's all the models we can find so far : Read more

 

[Amdlova]

Gigabug with 3 fans and broken pcb can't wait

 

[digitalgriffin]

Nvidia has a really crappy and deceptive practice of offering discounts to AIBs to hit price tiers in the beginning. This is to generate interest their way with reviewers going "it's a decent price"

Then they yank those incentives.

Cavaet emptor

It's a borderline bait and switch and another reason I think good old Jensen is a ...well I won't say it here.

 

[ekio]

Article is sponsored by Nvidia or what??
These GPU still cost 3 times the price they were a few years ago.

Was a time, a top of the line card was cheaper than these third rank ones.

 

[JarredWaltonGPU]

Nvidia has a really crappy and deceptive practice of offering discounts to AIBs to hit price tiers in the beginning. This is to generate interest their way with reviewers going "it's a decent price" Then they yank those incentives.

Reviews are always based on pricing, at least for sensible reviews. And pricing can change. Right now, RTX 4070 is starting at $534.99 for a basic card: https://www.amazon.com/dp/B0BZXSVK3L In fact, every RTX 40-series GPU can be found at MSRP or less, with the exception of the RTX 4080 and 4090.

The latter is being bought by AI companies that don't want to pay for the RTX 6000 Ada and similar and don't need 48GB of memory — I had multiple companies tell me this at CES. Then factor in the whole China situation and it becomes even worse. As for the 4080, I guess technically it's below MSRP at $1,159, but it's way too expensive and will soon be discontinued (and by all accounts it's basically done already). 4080 Super is faster and cheaper, so 4080 is DOA.

Of course the reason nearly all 40-series cards are at and below MSRP is because there's not enough demand to push them higher. I fully expect to see a lot of 4070 Super cards selling at and below $599 until the next generation arrives. I also expect 4070 Ti Super to fall below $799 and stay there. Yes, there will be ROG Strix, Suprim X, Amp Extreme, etc. models that cost more than MSRP, but that's always going to be the case.

Article is sponsored by Nvidia or what?? These GPU still cost 3 times the price they were a few years ago. Was a time, a top of the line card was cheaper than these third rank ones.

Times change. Also, RTX 2070 launched at $599, a month later came the $499 models. RTX 2070 Super launched at $499. So, we haven't had refreshed 70-class GPUs at less than $500 since 2018, and even the 2017 GTX 1070 Ti launched at $449. The last time a 70-class launched at under $400 was the GTX 970 at $329 back in 2014, nearly a decade ago. Prices have been heading up for a while now, unfortunately, and I'm not seeing anything to suggest that might change.

 

[Ogotai]

jared,
unless you are in the US all of nvidias cards are over priced, from $200 at the bottom, to at least $500 at the top. once you factor in the fact they are also labeled 1 tier to high, its even worse.

AMDs cards are only slighty better on price....

 

[JarredWaltonGPU]

jared,
unless you are in the US all of nvidias cards are over priced, from $200 at the bottom, to at least $500 at the top. once you factor in the fact they are also labeled 1 tier to high, its even worse.

AMDs cards are only slighty better on price....

We are primarily a US site, and yes I live in the US, so that’s mostly what we focus on. And I don’t believe for a second that the RTX 4060 is “$200” more than it should be.

Relative to the other cards, it’s mostly reasonably priced. $50 less would be nice, but no one is trying to make $100 dedicated GPUs these days. You need only look at chip size and VRAM to see it’s the modern equivalent of GTX 960/1060/1660. With inflation, that would be $250 minimum.

 

[1_rick]

As for the 4080, I guess technically it's below MSRP at $1,159, but it's way too expensive and will soon be discontinued (and by all accounts it's basically done already).

FWIW, I was just at the Houston Micro Center--no Supers yet--but they had what looked like plenty of cards from the 4060 up to the 4070 Ti, but not a single 4080.

 

[Simon_78]

What's shocking is that this is 15 MONTHS after the first 40 series release ( October 12 2022 ).

Usually you used to have great bargains way below MSRP by that point in a gen lifecycle.

 

[TCA_ChinChin]

I wish their FE cards would stay in stock though. I can understand the rtx-4090FE being always out of stock at Nvidia and Best Buy, but even the rtx-4080FE being out of stock at both places kinda sucks. I'm thinking the same is gonna happen for the rtx-4080 Super FE, unfortunately.

 

[Jagar123]

I wish their FE cards would stay in stock though. I can understand the rtx-4090FE being always out of stock at Nvidia and Best Buy, but even the rtx-4080FE being out of stock at both places kinda sucks. I'm thinking the same is gonna happen for the rtx-4080 Super FE, unfortunately.

I've heard rumors that back in the summer they stopped even producing more 4080's to keep the prices high. It explains why prices never really dipped even though they weren't selling well apparently. Who knows if any of that is true, but it could explain why it's always out of stock, or if you do see stock it's generally been close to MSRP.

 

[Sleepy_Hollowed]

I have a feeling this will not be for long, and it will not go down until the "AI" bubble bursts.

 

[Maebius]

TBH I don't find it very impressive, seeing as the 4XXX series debuted almost a year and a half ago.
Let's hope non-gaming related activities don't suck in too much inventory.

 

[-Fran-]

Hm... It is good that they'll be at MSRP for now and I have to give kudos to nVidia for improving their perf/$ ratio with the Super siblings, but... Is it really enough? Is it too late? The Super siblings are a mere response to AMD (was about time AMD forced them to!) and just a smal re-shuffle at the top to get rid of the bad name and bad taste the non-Supers left in people's mouths.

These bring zero new things to the table and the same end effect would've been reached by just dropping prices on the existing parts instead. Given how they were able to make the 4080S $1K, why couldn't they just drop the price of the vanilla 4080 to $900 instead? That's what I've been wondering all this time, but I come to the same answer: maketing move first and foremost, to get rid of the bad press and bad name of the initial batch.

Regards.

 

[Joseph_138]

What is the power consumption going to look like on the 4070 Super? If they can't bring it in with a single 8-pin power connector, they better not discontinue the vanilla 4070.

I'm also not sure where they got the idea that a 4070 Ti Super was going to be a good naming scheme. Super is supposed to part way between vanilla and Ti.

 

[Colif]

These bring zero new things

It does, it will erode chances any of their users would even think of AMD cards. All the news will be about these new cards, enough people already don't even know anyone makes GPU apart from Nvidia. It cancels the effect the 7800 cards might have had. Probably overshadows AFMF being released next week for all 7000/6000 cards in 24.1.1
News will be all Nvidia... and all they had to do to achieve that is throw a few crumbs to their abused buyers.

 

[MatheusNRei]

We are primarily a US site, and yes I live in the US, so that’s mostly what we focus on. And I don’t believe for a second that the RTX 4060 is “$200” more than it should be.

Relative to the other cards, it’s mostly reasonably priced. $50 less would be nice, but no one is trying to make $100 dedicated GPUs these days. You need only look at chip size and VRAM to see it’s the modern equivalent of GTX 960/1060/1660. With inflation, that would be $250 minimum.

I'm from Brazil and the cheapest prices I could find for NVIDIA's 4000 series cards on online retailers are as follows:

4080 $1600
4070Ti $1.083,80
4070 $819,99
4060 $369,99

Those prices are for the cheapest models and also include a 15% discount for payment in cash.

It's genuinely pretty grim out here.

EDIT: I used a 5:1 Real to Dollar conversion rate which is usually where the commercial Dollar hovers around.

 

[thisisaname]

Shockingly near MSRP pricing

Not that shockingly, what would be shocking is if the price was well under MSRP, rather than the none shockingly over MSRP.

 

[Colif]

Australia Prices today:
4080 - 1800 (thats actually cheap compared to last Jan, it was 2000 then)
4070 TI - 1200
4070 - 900
4060 - 500

that is in AUD

glad I didn't wait for scraps.

 

[oofdragon]

7800XT, 16GB, $500, Ti performance. Nvidia fans can waste their money all they want, the world is free

 

[-Fran-]

It does, it will erode chances any of their users would even think of AMD cards. All the news will be about these new cards, enough people already don't even know anyone makes GPU apart from Nvidia. It cancels the effect the 7800 cards might have had. Probably overshadows AFMF being released next week for all 7000/6000 cards in 24.1.1
News will be all Nvidia... and all they had to do to achieve that is throw a few crumbs to their abused buyers.

Prices in the UK for AMD are still the same.

Come on nVidia, I want AMD to lower prices as a reponse, but looks like it's weak sauce for now.

Regards.

 

[Newoak]

I just dont see average american parents sacrificing an entire pay check to buy their kids a vid card, or american kids working two weeks in a fast food joint for a vid card.
There was lots of pandemic money when the 30 series came out. The 4060 does not seem like a good card, maybe the big computer companies will be able to move some plastic with a $800 computer with a 4060 in it. Id feel embraced dishing out $500 for a vid card to play video games on. Im on 2k, 3060ti bundled on a deal, it will be a while for me to shoot for 4k. In G-d I trust.

 

[TCA_ChinChin]

I just dont see average american parents sacrificing an entire pay check to buy their kids a vid card, or american kids working two weeks in a fast food joint for a vid card.
There was lots of pandemic money when the 30 series came out. The 4060 does not seem like a good card, maybe the big computer companies will be able to move some plastic with a $800 computer with a 4060 in it. Id feel embraced dishing out $500 for a vid card to play video games on. Im on 2k, 3060ti bundled on a deal, it will be a while for me to shoot for 4k. In G-d I trust.

I can see a lot of average american non-parents sacrifice an entire paycheck to buy themselves a vid card though. I mean I've considered an RTX-4090 purchase at MSRP before and that's almost an entire paycheck for me Not gonna lie, it's been tempting.

 

[Marnad]

I paid $775 CAD for my RTX 3070 in Nov. 2020. If I can snag an RTX 4070 Super at Best Buy on Wednesday (Jan. 17th) for approx. $800 CAD, I will gladly due so.

I thought about looking at AMD, but Nvidia's upscaling and ray-tracing tech seems to be on top for now.

 

[MatheusNRei]

I paid $775 CAD for my RTX 3070 in Nov. 2020. If I can snag an RTX 4070 Super at Best Buy on Wednesday (Jan. 17th) for approx. $800 CAD, I will gladly due so.

I thought about looking at AMD, but Nvidia's upscaling and ray-tracing tech seems to be on top for now.

Pretty much.

AMD does still beat NVIDIA in terms of price-performance for non ray-tracing use cases but if ray-tracing is what you want then your only real options are NVIDIA or waiting until the next gen comes out and hoping AMD can close the gap more.

The 7000 series isn't nearly as bad at ray-tracing as the 6000 series was but you're still looking at a ~30% performance difference in ray-tracing between a 4080 and a 7900 XTX with up-scaling enabled on both cards.