Its like a LAN Center, But broad casted over the Internet to clients in their homes who have below to well below system requirements for a particular game & thats the only real targeted area for this industry, which we will refer to as the "game hosting industry". I think the business plan was compelling on paper, But 20fps avg doesn't cut it for anyone, unless you've never owned a mid to high end gaming system & never have experienced a game running smoother then 30fps, especially if you were looking to become a PRO-Gamer. The article writer stated that it "looked smooth" well maybe to his eyes, But I can promise you, if you use to a high end system, you'll notice all day, & it'll drive you crazy. But as stated above, this service is hosted for people with low-income who can't afford a mid-high end gaming system. SteamPowered.com did a hardware survey & keep it up to date, it can be found here: http://store.steampowered.com/hwsurvey. There are still lots of people out there that have bare, low end computers not suitable for any game play further than solitaire. For those people, I think this service would be great, But for people who have a mid-high end gaming machine, I wouldn't recommend this service. I would recommend you just purchase the game it self for local play. I mean, Would you want god to give you a fish to eat for a day or would you want god to teach you how to fish so your able to catch fish all day, for the abundance of the fish in the lake. I do give them props for the compelling business plan though, & I would highly recommend it if they were able to push more than 20 fps. I think 40-60fps at least, especially from a server cluster, especially if its complied in a load balanced configuration. The Only people I would recommend this service to are people that are on a tight budget, low income, & have a computer with well below minimal system spec's for that particular game, & are fiening to play the lastest games on the market just to experience what the games potential really is for when they purchase a high end gaming system some day.