whyso :
The ironic thing is that the QWERTY keyboard was designed at the time of typewritiers to minimize typing speed so that the little metal rods would not get stuck with each other.
They were designed to MAXIMIZE type speed by separating commonly used letters so the rods would not collide. That's just as valid today, you don't want one finger doing all the work. No other system has ever been proven superior, so I can't imagine what you are on about. Even if you believed the Dvorak myth, this supports it (though I doubt you could learn it).
Regardless there is nothing special about this. Its a backlit mechanical keyboard, of which there are many. And if you need backlighting you're using your keyboard wrong or need to learn to type. the only thing "special" is he picked some rarely used (not actually rare) switches. And he slapped his name on it for a price premium. Even then there are other backlit boards using these switches, and which switches you prefer is personal.