oxiide :
MeteorsRaining :
770 just isn't good enough to utilize 4GB of VRAM.
Its good enough to "utilize" it, it just won't unless the game calls for it. The problem is, Watch Dogs is practically the only game available that actually puts enough data into VRAM to use more than about 2 GB at 1080p. Therefore the benchmarks will show the same performance between the two. Test Watch Dogs with Ultra textures and there will be a difference, albeit a very niche one.
I fear you're wrong here. Games like BF4 and Crysis 3 can easily use 2GB+ VRAM, but seeing the seeing the 4GB vs 2GB comparision here (http://alienbabeltech.com/main/gtx-770-4gb-vs-2gb-tested/3/), I'm not too impressed with the difference.
Also, surely 4GB VRAM will be better than 2GB, but not on this card. He can get a 290 which is way better than 770 for the same price as 4GB variant.
I've had a big big discussion with some other members here (http://www.tomshardware.com/answers/id-2287728/gtx-770-120gb-ssd-290.html), you may want to check that out. Surely WD will get a bit better results, but a couple of FPS more isn't of any worth compare to the performance boost.