I've done that test on my i7-3770K @ 4.9GHz with gtx970 @ 124% OC (axial design), Kraken x61 and 2x 140mm stock fans in Fractal Design Define R5.
I took that test further than he did though, and changed orientations because what he failed to take into consideration was fan speeds and ability.
Every fan has a motor, and fans sitting that close to a radiator in push get a dead-spot directly behind the motor area. If the rad gets dirty, it becomes quite evident, you'll get a dirt 'donut'. This doesn't happen with pull as the vacuum created by the fan intake is universal across the entire surface area of the rad.
So fans at lower speeds, generally @ 1200rpm or lower, are more effective in pull. Fans at higher rpm, usually @ 1500+ are more effective in push.
Rads effect flow like a diffuser, the air still moves through, but looses a lot of its directional force.
This will affect temps on cpu and gpu. I ran my fans max at 900rpm. Used Firstrike and Prime95 small fft
Cpu-gpu:
Front push 74/84
Front pull 70/80
Top push 76/82
Top pull 72/82
Front-pull was the most effective for both orientations for cpu and for gpu. The top 140mm exhaust fans offered plenty of unrestricted flow for rising exhaust from the gpu. The gpu benefitted from unrestricted airflow from the exhaust side of the intake fans, literally getting more air. Pull at 900rpm is more effective than push. And that's only during stress testing, gaming rarely exceeded 650rpm.
Also, the biggest misconception is AIO's to begin with. With an aircooler, that's direct heat-heat transfer to the sink. The fan is cooling what the cpu is outputting. With an AIO, the fan is cooling the liquid temp not the cpu temp. And liquids have a massive ability to absorb heat, with very little actual affect. The coolant in an AIO very rarely ever sees 40°C or above, the cpu can't output the wattage to heat it further. So an AIO isn't cooling 70°C cpu, it's cooling 40°C coolant. Which honestly is barely higher than inside case temps, if at all.
So dude talks about all this 'hot air', it really isn't. Not if you size the AIO correctly. It's luke warm at best.