News Soaring SSD prices could hobble NAND flash industry with reduced demand, Phison CEO cautions

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When the soda industry duopoly recently doubled/tripled prices (blaming COVID), they lost about a third of their sales due to a drop in demand. The net result? Massive increase in profit margin and decreased distribution costs (and some speculate the eventual collapse of the fast food industry). Now that the customer's limits have been tested, soda will probably never be reasonably priced again.

Will SSDs see the same boost in profit that far exceeds the drop in demand? That depends... do addicted customers habitually buy SSDs multiple times a day to get a dose of caffeine?
 
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