Some people are just freaking blind... There's a guy down the comments that says he will pay a bit more for a game to have more quality in'em, because that will make a difference in the account balance of the producers... Yeah, tell me another ludicrous tale, pal!
Have you ever noticed how freaking many ads and banners and stuff like that are on the games nowadays? Do you know the average amount of money that costs to put an ad on a AAA game? Like NFS, Grid2, GTA, Forza, Gran Turismo, Residen Evil? Its on the tenths of thousands, man... That for minor stuff, like a little banner on camouflaged away (but that still kicks on your subconsciousness' door). As in NFS Undercover, the huge banners above the streets were HUNDREDS of thousands of dollars. The producers get their money that way, if you weren't aware of it.
WAKE THE HECK UP, PEOPLE! YOUR MONEY GOES TO THE ADVERTISERS IN THE GAMES! IT DOESN'T MATTER IF YOU STEAL A GAME FROM A STORE OR IF YOU PAY 100US$ FOR AN IN-BOX GAME! IT DOES NOT MATTER!