unlocked voltage is one thing, but that is not always necessary as the OC software tends to do that automatically as you increase the core/memory clock speed.
Asus DirectCU II offer arguably the best air cooling solution for GPU's right now, though everyone has different verdicts. If you want the best by far, you can get GPU water block coolers which do a much better job at cooling the GPU's once OC'd, but Asus's DCUII and other cooled models will also do fine to a substantial degree.