salgado18
Distinguished
I wouldn't say that GCN was a bad decision, it is great with computing despite being a bit worse in games (efficiency and other metrics).
BD was a bad decision, a very bad one, and AMD could be in a much better position had they evolved the Phenom or redesigned it. They created a specialized chip for a broad usage market, where the general purpose logic (Phenom, Core 2, i3/i5/i7) is way better.
But what they really, deeply failed at, was marketing. Even being a bad overall CPU, the FX series was awesome for threaded work given their price. Games and most software runs almost as good on an AMD CPU as on an Intel one. Also, their chips always had more value (cheaper for same perf), so they should promote them massively in poorer countries, like Brazil, India and China, eventually turning into big markets for them.
Nvidia had a lot of people using CUDA because they created a sales force to help people use it. Should AMD do that with OpenCL or other compute libraries, they could have taken the throne.
What really saddens me is to see that AMD did have good products, but ultimatelly failed in letting people know it. They will have an opportunity of a fresh start with Zen, but from the ground up instead of building on previous successes and brands.
BD was a bad decision, a very bad one, and AMD could be in a much better position had they evolved the Phenom or redesigned it. They created a specialized chip for a broad usage market, where the general purpose logic (Phenom, Core 2, i3/i5/i7) is way better.
But what they really, deeply failed at, was marketing. Even being a bad overall CPU, the FX series was awesome for threaded work given their price. Games and most software runs almost as good on an AMD CPU as on an Intel one. Also, their chips always had more value (cheaper for same perf), so they should promote them massively in poorer countries, like Brazil, India and China, eventually turning into big markets for them.
Nvidia had a lot of people using CUDA because they created a sales force to help people use it. Should AMD do that with OpenCL or other compute libraries, they could have taken the throne.
What really saddens me is to see that AMD did have good products, but ultimatelly failed in letting people know it. They will have an opportunity of a fresh start with Zen, but from the ground up instead of building on previous successes and brands.