synphul :
I'm not sure how they're trying to promote x99 as the best for gaming. Bench after bench shows little to no improvement over the z97 for gaming unless running multiple monitors with heavy sli/crossfire setups pushing 4 cards. Which most people aren't. The only reason for that is the wider pcie lanes. Not to mention how cost prohibitive it is to most gamers. Someone can easily build an entire z97 system for just the cost of the 5960x chip alone and may only lose 3-5fps give or take a few.
There are a lot of gamers out there building 5820k builds on the X-99 platform just for the extra cores. I understand it's not needed for gaming, but what I'm saying is there is still a market for X-99 sales and they're not in a hurry to undercut that until next year.
I'm an a Z-97/i74790k myself and don't see myself upgrading to Skylake at all, as I think it will be rather underwhelming.
But it's all about how comfortable you are spending a lot of money, some people have a "keeping up with the Jones'" mentality and demand the "best of the best" even if that only translates to the most recent with only 3% performance improvements. I say value and need are far more important factors, but to each their own.
Every time I see a thread here that says, "Should I upgrade now or wait?" I always want to ask the same question, why are you upgrading? What can't you do with your current rig that you will be able to do with a new one or even single new part?
Do I want to upgrade every time there is a slightly better product to replace an older one in my rig, yes... do I need to? No... why? Value, I haven't used what I bought last year long enough to justify the cost. If I have the surplus income then perhaps I would look at it differently but really my rig does everything I need it to do right now and the only upgrade I'm always considering is those which effect GPU/Monitor/gaming because the CPU is rarely a bottleneck and only when it is should a chipset upgrade be on the agenda. But that's my perspective on it, others might think differently.
There is no one right way, it's the way that works for you that matters.