Most of us aren't Intel "fanbois", but just wanting the best out there. The reason we think that AMD is in trouble is that these are Intel's bottom and middle of the road line - NOT their top of the line. If these bottom and middle of the road CPU's are already kicking AMD's butt - and Bulldozer isn't a big jump - AMD will really be behind.
Yes, they still might have the price, but OEM's will be wanting to put that "i3, 5 and 7" Intel Logo on their ads and packaging because all the geeks like us will know what's faster, and word does trickle out to the less knowledgeable people who hear from family and friends about these benchmarks - that Intel "beats" AMD CPU's. Yeah, they might not know the difference between the i3, 5, and 7, but they will know that one is "considered" better by geeks. ;-) If BD can't get this kind of improvement over the current AMD's, then we consumers won't see a good price war because Intel won't "have" to lower their prices to be competitive.