intel is so confusing. why release rocket lake only a few months before alder lake
if alder lake is this good, then why relese a subpar cpu right before
Alder Lake is on 10nm and Intel's 10nm production may never ramp up enough to sustain volume production of everything across market segments due to being too little too late to achieve decent profitability out of additional 10nm fabs, so I doubt there will be enough of them to meet demand. It may have more to do with shifting some demand away from 14nm to offset production throughput loss on those huge Rocket Lake dies.
Alder Lake uses DDR5 which will likely be ludicrously expensive for the next year or two and I haven't seen any rumors of backward-compatibility with DDR4 so that may not even be a non-official option this time around. The LGA1700 socket and support for PCIe 5.0 also likely means more expensive motherboards.
Alder Lake also introduces mixed core architectures to x86. Given that it took software developers 2-3 years to figure out how to deal with Ryzen's CCXes and IF, it could be a while until the peculiarities of mixed x86 cores get sorted out.
I get the feeling that Alder Lake will be mainly a niche/enthusiast thing due to how expensive it will initially be simply from too many new things and associated early-adopter taxes hitting simultaneously along with relatively limited (though probably not Broadwell-esque) availability.