Considering AI is basically eating Intel's lunch (Nvidia has gone from being worth less than Intel prior to 2020, to being worth 30X as much as Intel, in terms of market cap at least), I don't think Intel can just pretend GPUs aren't important. Intel needs some changes if it's going to stay relevant.
I'm not saying GPUs alone are the solution, but Intel ignored GPUs for 20 years and it's now paying the price. Or rather, it dabbled in GPUs a little bit (i.e. Larrabee) but was afraid it would hurt the CPU division. And now GPUs are indeed killing the CPU division... just not Intel's own GPUs.
Look at how many Chinese startups are getting major state funding to try and create competitive GPUs for AI. If China also sees this as important, why wouldn't Intel come to similar conclusions? And sure, Intel could go more for AI accelerators, but the point is it can't just give up on the non-CPU market, and GPUs are a good middle ground as Nvidia has proven.