[And then there's the deal of "well duh it has less battery life". When the original iPad was released, it had 10 hours of battery. It's been doubled in speed every cycle and even the resolution is 4x more. AND it's been made thinner. Yet, it still boasts the same 10 hour battery life. So I don't accept the battery life excuses. I'm aware we're LITERALLY talking apples to oranges here, but from a design point of view, I just believe that they sacrificed battery life for cramming in more performance than they needed.]
There are actually 3 segments of tablets running Windows 8. The bottom segment is the ARM based tablet running RT, which due to CPU advantage has great battery life. The mid segment is the Cedar Trail Atom based tablet running x86 Windows 8, which is said to have around 8-10 hours of battery life from most vendors like HP, Lenovo, Asus etc. Microsoft does not make any Atom based Surface tablet, so interested parties will need to get such device from other vendors. The top segment, is cater for the people who need performance over anything else, it will have the fastest performance over all other tablet classes, but due to current Intel CPU limitations, has much shorter battery life.
Maybe one day Intel will invent a little-big CPU design into their high end CPU, with one CPU having lower performance but extremely power efficient, couple with another normal high performance CPU. Users can opt to switch which CPU they want to use on the fly, so you can get that 10 hours of battery life for lighter tasks when you only need iPad level of performance, but can switch to high performance when you need it. It certainly seems feasible using today's technology.