JamesSneed :
80-watt Hamster :
InvalidError :
TMRichard :
I'm very surprised that the new Titan X has been revealed quite so early especially with how high demand is for 1080/1070/1060.
I'm not surprised: release the Titan before 1080 demand dies down and you can upsell Titans to big-walletted enthusiasts who get tired of waiting for 1080 availability. If enough chip production gets diverted to Titan X/1080Ti to meed demand to reduce 1080 availability, it may cause inflated retail prices to hold much longer.
Does that even benefit Nvidia monetarily? I don't know how the relationship with GPU partners is structured. One would presume that it's like most industries, and the manufacturers buy the chips at a negotiated rate, then resell to distributors and so on down the chain. In this scenario, Nvidia would make the same amount per chip delivered regardless of retail pricing. Now, if it's somehow royalty-based, and their cut rises with sale price of cards, manipulating retailer prices would make sense. The other scenario I could see is if GP104 supply is tight and/or yields still low, and pushing some GP102s out the door keeps the cash coming in.
An other other possibility is that AMD has an upper-midrange or even high-end offering coming sooner than people expect, and Nvidia is trying to keep the spotlight on themselves. It's not all that likely, but would fit with their strategy of positioning themselves as the premium option. On the subject of launch strategies (and diverging a bit), that could be why the RX 480 seems like it wasn't quite done; it may not have been, but AMD needed to launch it ahead of the 1060 to keep Nvidia from (once again) stealing all the thunder.
Most likely that whats going on. Nvidia usually has its finger on AMD's pulse. I hope that is the case I would like to see a bit more of a battle to combat these higher prices.
Honestly, Its like nvidia is jumping at ghosts, Instead of pushing lower end, smaller cards first to test the process, they push the big ones and get crap yields.
honestly, i'm assuming that amd is doubling the size of, at the very least, the 480 for the 490, possibly more then that if they also put out another fury line. amd loses out in dx11, but makes gets a fairly massive boost through rx12 and vulcan.
To me it looks like nvidia was trying to get their high margin cards out the door as fast as they could so they are nowhere near amds vega lineup, and the 480 forced nvidia to push the 1060 or lose the mid range buyers. It seems like stock 480 nitro outpaces a 1060, how easy these are to get to the 1420 mhz mark we will see, but that outpaces a 1060 2100 in most things, not to mention doom, where even stock out paces a heavy oc 1060, and this is what i anticipate dx12 games to come to do, so nvidia wants to get their better on 11 cards out fast to wait this gen out for volta where they will either have async capabilities, or they will have to have just that much bigger a chip all around.
really wish amd would get their crap together with dx11 though, i have a phenom 955 and i'm waiting on zen, would be nice to get some free performance.