Good point, but maybe not FORCING common sense but SHOWING benchmarks and forum discussions can help show the guy he is wrong to buy intel... Just enough to let HIM choose amd after all just not to be the one that will get blamed for it's (not) potential clumsiness.
"Bit, Byte, Kilobyte, Megabyte, Gigabyte, Terrabyte, Petabyte, Exabyte, Zettabyte, Yottabyte..."