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i used to work for best buy, there is a training video of what it's like to ride inside a loaded semi trailer basically a camera mounted on the ceiling recording every pot hole strike and speed bump hit and cracks in the roads, the packed snow and ice bumps on the roads, the 200ºF or -50ºF temps from siting in an enclosed trailer in the elements for days on end, the difference between a gravel road especially when there's 'washboards spots' and the city roads. palletized and shrink wrapped everything bounces and jumps from the top of the pallet to even the dirt under the pallet, everything leaves the floor at minimum of 2 feet and what ever is on top hits the ceiling, and well, then there's the impact of the fall. this is why so many computers, camcorders, dvd players cd players, projection tvs (all tvs) and other fragile stuff doesn't work after you buy it, it's shoddy packaging or the super rough
soccerplayer88 :
Well it's not like they aren't ship to that brick and mortar store to begin with. Or are you implying that TigerDirect stores manufacture HDDs onsite?
Bulk shipments are shipped in palletized crates traveling on fork lifts, which gives them a relatively smooth ride from the manufacturer to the warehouse/retailer. Small to medium packages shipped by mail go through automated sorting machines which can be quite brutal with their hydraulic or pneumatic package kickers punting packages from the conveyor belt into sorting bins.
Just for fun, I went to have a look at the WD Black specifications. They are guaranteed for up to 300Gs of non-operational shock. If a package got subjected to anywhere near that sort of trauma, I would expect damage to be blatantly obvious.
on conveyor belts at electronics retailers kickers aren't used, there's a mile long conveyor system that uses paddle flaps to direct passing packages fairly gently as i would trust a baby in a baby carrier to even be directed down the conveyor and it's would tip over or hurt even the baby carrier much less the baby because that's how we tested it, with one of those fake babies that records g forces and bumps in a wheelless baby carrier. not many businesses would survive having $600 and $4,000 products 'punted' around like a soccer ball as you say. any employee caught treating product even if it was a brick of batteries or printer paper was immediately fired ( i personally witnessed 2), and there are security cameras with at least 3 loss prevention officers watching every single camera at the warehouses on a wall bank completely filled by monitor screens for each camera and every single one of those cameras can zoom in to see the reflection in your eyeball even from up to 200 feet away and everything is recorded and stored for up to 2 years before it is erased, and nobody got away with even throwing broken stuff away whether some one hit it with a forklift it came off the truck that way or druggies ran into pallet racking or product. broken stuff was written up for manufacturer repair or credit or sent to service department for repair training or parts stripping.