Here’s how I see it:
AMD keeps making discrete GPUs (like the new RX 9070) because it’s not just about beating NVIDIA on every spec sheet. Their discrete GPU R&D trickles down into everything from console APUs (think PlayStation/Xbox) to high-performance computing (Instinct line), and it helps keep their CPU+GPU ecosystem competitive. Sure, you might miss out on some of NVIDIA’s proprietary features like advanced ray tracing, path tracing, and DLSS, but AMD offers open alternatives like FSR, moderate RT support, and typically a better price-to-performance ratio. If you’re running an AMD CPU, features like Smart Access Memory can give you an extra boost, too.
Bottom line:
Even if AMD doesn’t always top the benchmarks, they still provide gamers with more choice and help keep GPU prices in check, which benefits everyone. Yes, it’d be nice if they were more powerful or cheaper, but they fill a critical space in the gaming GPU market, even if it’s not the absolute top end with all the bells and whistles.