You guys are silly. This isn't a desktop CPU, or even a notebook/netbook CPU. VIA sells a ton mroe chips than anybody else because of their embedded market. They can sell millions of these low-cost buggers to be the simple microcontroller for cars, robots, kiosks, health care, etc. As a HTPC, Via can't be beat. Fanless designs whose CPU power is measured in MILLIwatts.