Personally, I find it interesting that the same group who will defend going to great lengths to "mod" hardware, forcing it to do things above and beyond its stated specifications (and in the process, reducing reliability and longevity) judge "Apple users" as chasing "primarily style".
I was a die-hard Windows PC user (and MS-DOS before that), but around 1999 or 2000, I started slowly migrating towards OS X and Apple's product line. I bought my first PowerMac, my first iPod and first Mac notebook.
I *used* to play around with overclocking, considered things like water-cooling setups, and did a few case mods. But you know something? I got a little older and I think a little wiser (plus realizing the marketplace has evolved too). These days, I still support and work with Windows-based PCs every single day for a paycheck. But these are "purpose built" boxes, boring and generic - using whatever is plentiful and inexpensive, but just powerful enough to run the apps our employees need to use without running them painfully slowly.
When I get home and I'm dealing with the exact opposite situation (the "enthusiast" perspective, where my total "budget" focuses on 1 or 2 systems, vs. 50 or 60 - and I want it for things like "entertainment" and it being a "pleasure to use"), I find Macs with OS X really "fill the bill" for me.
To me, it's nice having a computer that's BOTH elegant and fairly high-performance, without it being a "kludge" of hand-assembled parts sourced from 10 different companies. It's nice having a nearly silent running system that actually has relatively good warranty coverage from the original manufacturer. All too often, when I used to try to build the "ultimate PC rig" in the past, the motherboard choice, video card choice, or something else turned out to be a real "dud", despite early rave reviews. Everybody's answer at that point? "That thing sucks... I had that too and ditched it. Buy THIS one!" Well, I'm tired of that treadmill. I'm willing to spend the $'s towards a system, but I want one that has a known level of performance and reliability. I want to walk in a store, sit down and USE one, and know I can take one home that's the same.
There's just so much "hatred" towards Mac from the PC side, and so much "fanboyism" from the Mac side ... and it all gets in the way of REALITY.