That's not APPLES to APPLES here. Nvidia has made money in the mobile(TEGRA) marketspace, as well as in the graphics cards space. AMD has lost boatloads in the CPU(their main productline) marketplace, losing out bigtime to intel's monopoly on the space with increasingly better processors. AMD's, or should i say ATI's has had a pretty good offering in the graphics realm, i really doubt most of their loses are from the graphics devision.[quotemsg=12464316,0,741589]Yay proprietary stuff that is overpriced, restrictive, and lightly supported! Hey Nvidia is consistant... Ya gotta give them that! [/quotemsg]No surprise, NV now knows where AMD is with this. A product not even planned for market (freesync). So why not cash in on the REAL mccoy?The difference between your beloved free crap company is over the last 10yrs AMD has lost $6Billion+ while NV has made 3B+. The difference is, AMD appears in to not understand you run a business to make money NV gets it.And for all the whining about over priced stuff...NV hasn't made what they did in 2007 for 6yrs. They aren't charging enough, and AMD isn't even on the right playing field. AMD would be charging a premium for EVERY single part they make if they could. It's comic you think any business is your friend. They are not. I hope AMD starts charging more before they go bankrupt.http://investing.money.msn.com/investments/financial-statements?symbol=US%3aAMD10yr summary. That's what you get when you don't act like a business, or can't seem to run one right. Take a LONG look then come back and say why AMD is charging too little to survive. Look at the shares outstanding too...LOL. Talk about screwing investors. Shares have been diluted to half in the last 10yrs. They are essentially operating like our govt, printing money they don't have to survive. In another few years AMD may owe $300-400mil per year before paying just INTEREST on their debt (now 200mil). What then sherlock? At some point it becomes nearly impossible to make a buck! At some point people will fear your stock, which leaves you with less to keep up operations, R&D etc etc. At some point your idea of running a business, ends with the business being run into the ground.Wake up. Quit asking AMD to kill themselves for you. They will likely lose money YET AGAIN this year. Consoles or not, which won't make them more than ~400mil even if they are freaky awesome sellers for 12 months - like pre-order style/black friday xmas all year - never gonna happen but even then won't make them rich. Freesync makes AMD how much if it get standard? Gsync just dropped a $100 profit bomb. We already know they can do it for $100 as shown by the monitors with it inside. Outside shouldn't be $200 clearly gouging because...wait for it...They are a business out to make money...ROFL. Freesync is the shareware version of the real thing You get what you pay for...Which in this case is NOTHING (freesync is vaporware on desktops today). I'll take something that works NOW.