First off Huang showed himself to be an unprofessional DB. I have always liked Nvidia GPU's over AMD, however him saying this makes me want to not purchase nvidia's hardware because of that type of behavior; he seems to be displaying some sort insecurity to me. Way to go trying to appeal to consumers (sarcasm, cough cough). Secondly, there isn't enough data yet to support his claims, simply unsubstantiated. Thirdly, certain types of tech, even if they are proven to be effective, many consumers aren't willing to spend the Xtra $$ to have it anyway. Lastly, although Ray tracing is potentially an awesome piece of tech, it is barely supported (if at all) by any games that I am aware of. Even if there are some games out there that use this tech it would be so few and far between that it's not worth having it anyway, not to mention that RTX hasn't had much experience as to determine if that tech will be that much of a difference maker or not. Many consumers are more interested in getting the best bang for the buck, not always getting the best piece of tech out there; which AMD has historically done for the most part. SMH....