James Mason :
I wish we could actually see the profit margins on these cards. ...
Not sure about online sales, but high street retail involves pretty high margins, though we shouldn't complain because normal stores of that kind often cannot survive without the margins from premium items. A store owner in CA told me he makes 40% of his overall profit from high value items, while he makes a loss on the cheap stuff like HDDs because he has to in order get customers in, etc.
de5_Roy :
these halo products have very high profit margins attached to them.
We've all complained about pricing one way or the other (I ranted about it yesterday), but at the end of the day an item is only ever worth what someone is willing to pay (hence the bizarre bidding one can see on eBay, both high and low). There's clearly a market for the latest & greatest premium items, at a big markup. Perhaps it's linked to things like benchmarking & overclocking competitions, people wanting to be the best on HWBot, etc. If so, well, I suppose that's to everyone's benefit in the long term as it drives the tech. Just a shame when the overall longer term effect is an upslide in the pricing scales, such that now a midrange is almost 2X the cost of a midrange from 5 years ago. The flip side to this though is that a lot of people probably buy a midrange card (or whatever) because they specifically want a midrange card, they want their hw to be on the ladder in that position so to speak, even though it's very likely the games they're playing don't remotely need the performance of something like a 970. Given how many are still using 1080 or less, I bet this happens a lot.
Vlad Rose :
Honestly, they probably rob people blind in regards to profit because consumers are willing to pay that much for it. ...
Exactly! Prices have major markups in the UK, but people are willing to pay them, so what can ya do?
JackNaylorPE :
I would politely request that peeps take some time to edit the posts when quoting a quote of a quote of a ..... It's burdensome for forum members to have to read / scroll thru 4-5 quotes of quotes of quotes and 8" of text and figure out what the 1 sentence response refers to. ...
Hear hear! And often a lot of the name tags in each sub-quoted chunk are missing, so one can't tell who said what, it all just gets swamped in a sea of indentation. I sometimes skip mega quoted posts, can't be bothered wading through it all to find the 1-line response.
Indeed. It would certainly involve a speed drop. He might benefit from the higher RAM, but that totally depends on the games he's playing, detail level, res, no. of monitors, any game mods used, etc. Some here have said yes, go ahead, but we cannot possibly know if he'd notice any difference from the RAM increase withot a lot more info. Modded Skyrim would likely benefit, but most standard games wouldn't unless it's a multi-screen setup, but then the performance loss might be more annoying than the gain from the higher RAM.
It can be hard to find exact comparisons, depends on site reviews covering the precise config one's interested in, but he can at least search the 3DMark site for matching submissions. One just has to bare in mind the effect of platform speed and oc'c configs (even Firestrike is affected by this now).
At least he could cover most or even more than all of the upgrade cost by selling the 780 Tis, which might be no bad thing (easily doable if he targets the right buying audience, ie. After Effects users, for whom the 780 Ti is one of the best cards available and will remain so untill official MW CUDA V2 support comes out). Also means less power consumption, heat & noise. From the graph you quoted though, it does look like the speed difference would be quite large for many games, so not worth it unless he's already drowning in surplus frames and/or he can benefit from the larger RAM (with a heavy IF for the latter).
smilemoar88 :
Then I shall provide more details
Only just noticed your post!
The OCN email update linked to later in the thread... I'll leave what I wrote above though.
smilemoar88 :
I currently play at 1440p @ 144Hz. Don't see a need to go for 4k just yet.
In that case you could very well be someone who might benefit from the larger RAM, but it totally depends on the games you're playing, how much you like to crank up the detail, AA, any use of mods & suchlike. All I can suggest is to use Afterburner or something to monitor your GPUs, see what they're doing for VRAM usage. If you're border line maxing out the VRAM, then a 980 Ti may well be a good switch, assuming that the inevitable performance loss will not be detrimental, which it very well could be given you're presumably aiming for 144Hz for smooth play (btw, with that kind of setup, hope to see you in Squad or PR some day!! 8)
smilemoar88 :
This is why I was wondering about the 980Ti since it seems to be a good selection for 1440p resolution gaming.
Indeed. It's just that switching to a 980 Ti from an existing powerful config such as you have is definitely going to mean a speed drop. What frame rates are you getting atm? I wonder if you're like me and just crank everything up until the minimum frame rate drops to the point below which you're not willing to go, assuming other factors like VRAM don't kick in. I bought a 980 so I could do this with Elite Dangerous, discovered that I could max out every setting except for just one (forget which offhand), and the performance difference did suggest it was a VRAM limit I was hitting rather than a GPU performance limit. I suppose if I was buying now, yeah I'd probably get a 980 Ti instead. For the older games I still play though (Crysis, Oblivion, Stalker COP, etc.), a 980 was perfect.
Have you done any 3DMark runs on your system? If so, feel free to PM me the URLs, I can send you my 980 links which you can use to guage how a 980 Ti would compare, based on the 980 vs. 980 Ti differences shown in reviews. And meanwhile of course, when it launches we should start to see people submitted 980 Ti 3DMark results anyway, though some review sites do use it, eg. Guru3D. Only other thing I can suggest is a thorough Googling to try and find a 980 Ti review which just happens to include 780 Ti SLI in its graphs.
Meanwhile, I'm still smiling that the URL for this review doesn't have 'Ti' in it.
Ian.