I'm going to be unfair, but not too much:
- We doing something for the 40th anniversary? -> Yes.
- What do we sell for the 40th anniversary? -> A re-branded 8700K.
- What do we include to make it more expensive? -> A letter from the CEO we most definitely won't be firing in the upcoming weeks! And a weird bottle with coffee beans in it (it seems?).
- Do we bother in making it special (metal solder, bundled CLC, etc...) or just pick a couple golden sample 8700Ks? -> Don't bother, shrinks our profit; we don't care about the anniversary or making this special, really.
Too much cynical thought process there?
Cheers!