for ITX line up:
1) supporting MXM slots, and multiple mini-pic-express slots
2) modulize vertical stackable expension, similar to PC104, which will allows better utilization for different application
for stander motherboard
the market is floaded with motherboard with minium difference, sure those onboard device jack up the price, but in general speaking, no difference
1)instead of pre-defined the pci-lend, use programable, switching pci-lan chip, with all 7 slots are pci-express 16x, let user to config how they want to use the lane
2)modulization, make everyboard a stander board, and all the fansy addon as different purchasable module, those who need more onboard device will buy or request bundle of the modules that he/she need it.
3) open bios code, as many computer/electrical engineers love to improve the bios code and create their own variance (that includes me!)
4) motherboard form factor modulization, may board out there for OEM can be either M-ATX or add expension to become ATX, do the same for retail board
5) provide mod or mroe documentation on the circuit layout for extreme overclocking and sample points.
6) better back tracking protection, i seen too may noob scratch the back of their motherboard when move in or out of the case.
Innovation:
back in the day Asrock introduce upgrade slot for future upgrade on to old board, such as S939 board can use upgrade slot to use AM2, Asrock should bring it back.
1) bring back cross plateform upgrade slot
2) introduce modulization of video card, majority GPU is design around ring bus, so modulize the GPU memory into Sodimm factor and maybe add upgradblility for the GPU itself (like create a socket for it)
3) or maybe just a simple PCI-express card with dual MXM slots?